Salesforce

Salesforce, the CRM software that brings your company closer to customers.

 

Salesforce, recognized as a global leader in application platforms. The Salesforce platform is designed to enable IT and business teams to create and extend their Customer 360 with low-code solutions, automation, and development to tackle today’s challenges.
With these principles in mind the partnership between SALESFORCE and The Innovation Factory – Tecnolife is born, The Innovation Factory specializes in designing customized and multichannel platforms for B2C and B2B companies.
Thanks to the partnership, our offering to clients is enhanced with agile model solutions, driven by innovation and a focus on customer experience.
Our clients will gain tangible and significant benefits, collaborating with The Innovation Factory to build unique technological infrastructures capable of delivering a multichannel customer experience.
Our offering includes essential tools to complete and facilitate extraordinary experiences for our clients.
Specifically, The Innovation Factory focuses on:

Sales Cloud

The solution related to sales processes with features for contact management, opportunity tracking, collaborative selling, and sales performance management.

Service Cloud

The solution dedicated to customer service through features such as case management, omnichannel routing, call center management, CTI integration, and customized reports and dashboards.

Commerce Cloud

Salesforce’s cloud-based commerce platform through its B2C and B2B Commerce products, providing a seamless, simple, and fast shopping experience.

Marketing Cloud

Salesforce’s digital marketing platform that enables the creation of a Customer Journey for each customer through Salesforce’s data-driven solutions to make all marketing activities effective.

Do you want to have a unique and shared view of your customers?

Salesforce could be the answer. Let’s check it out together.

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Sales Cloud

Key Highlights:
  • Increase Efficiency and Reduce Costs: Salesforce has been confirmed as a Gartner leader for the 16th consecutive year. Real-time information is obtained through automation and artificial intelligence, facilitating sales.
  • Utilize Intelligent Insights to Expedite Deals: Gain valuable insights that allow you to expedite every phase of the customer’s buying journey.
  • Optimize Contact and Account Management: Don’t be caught unprepared when customers contact your company—equip your agents with crucial data on past communications, all at their fingertips.
  • Keep Your Data in Check: Make informed decisions with real-time reports. Monitor customer information, maintaining a 360-degree view

Service Cloud

Key Highlights:
  • Boost Agent Productivity with Next-Gen Experience: Put all the information your agents need for a 360-degree view of customers at their fingertips with a next-generation experience.
  • Resolve Cases Faster by Easily Examining Complete Context: Easily review the full context of all cases and documentation of every customer interaction, all in a simple dashboard.
  • Integrate with Leading CTI Systems: Take instant notes during customer calls. Additionally, manage calls through the console without touching the phone.
  • Accelerate Phone Case Resolution with AI-Powered Productivity Tools: Resolve phone cases more quickly with AI-powered productivity tools, integrating cloud telephony into the service console.
  • Reduce Request Resolution Times with Trusted AI: Unleash the potential of generative AI to optimize customer support and achieve more with less.

Commerce Cloud

Key Highlights:
  • Connect with Buyers Anywhere, Anytime: Engage buyers with the B2C eCommerce solution.
  • Create Better Digital Commerce Experiences: Convert more buyers with optimized B2C e-commerce transactions.
  • Optimize Conversion Funnel: Reduce the number of abandoned carts with proven best practices such as cart recovery, optimized checkout flows, and payment facilitators.
  • Go Mobile: Maximize mobile commerce with a comprehensive suite of features designed for mobile devices, including responsive design, data-driven mobile interface, and one-touch payment.
  • Provide a Fast and Flexible Order Fulfillment System: Leverage real-time inventory visibility, advanced allocation logic, and order lifecycle management across all channels offered by our powerful Commerce Cloud order management add-on.

Marketing Cloud

Key Highlights:
Leave No Interaction to Chance with Marketing GPT: Acquire new customers. Create engaging interactions. Increase revenue. Seamlessly integrate AI into your marketing initiatives for effective campaigns and lasting relationships.
Supercharge Creativity with Data-Driven Responses: Use certified and secure customer data to generate effective campaigns with the right strategy, target, and content.
Redefined Boundaries of Large-Scale Personalization: With generative and predictive AI, 1:1 personalization becomes a click-away reality.
Discover Salesforce’s data-driven solutions to make all your marketing activities effective:
  • Customer Data Platform – Account Engagement
  • Intelligence – Loyalty management

Heroku, part of the Salesforce platform, is a powerful solution for customer-centric apps.

With Heroku, you can provide users with the computing resources (both hardware and software) needed to deploy and run web-based apps on various platforms (such as Facebook), leveraging Salesforce data.

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